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Most marketing leaders know they need a modern CX tech stack to delight customers and grow their business. But building a functional and flexible CX tech stack that’s right for your business can feel like a daunting task.
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For years, marketers have relied on traditional performance marketing tactics to expand their customer base, grow market share, and increase revenue. This has been a pretty effective strategy over the last decade, and many brands (and the…
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Companies today have gone digital overnight. Buyers are using the full range of channels to make decisions quickly. Marketers are struggling to keep up. Today, 70% of B2B buyers say they’re strongly considering switching from preferred…
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Stackline, the leader in full-channel connected commerce, announces the launch of Universal Stores. This multi-commerce storefront technology enables brands to maximize conversions and drive sales across all major retail touchpoints. The…
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Canva for Districts provides the entire school district with completely free access to Canva’s educational toolkit. From lesson plans and classroom posters to infographics and certificates, Canva has become an invaluable tool for…
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Publicis Groupe announces PX, a comprehensive production service dedicated to accelerating the production, performance and personalization of multi-channel content. Data-driven, dynamic delivery, and powered by the largest network of…
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Customer satisfaction and customer centricity have moved up on the agenda for most companies. It has become clear that a company should not produce to sell but to satisfy the needs of customers and potential customers. In order to measure,…
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As we move into 2023, ChatGPT is ubiquitous and big questions are being raised about the impact of ChatGPT and AI in general on our lives. Marketing professionals have their own questions, and those in the SEO and content space who are on…
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Loop Media, Inc., a free online business TV company that delivers more than 2 billion video views per month through restaurants, retail stores, office buildings, doctors’ offices, courtyards flights, bars and university campuses, and…
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Maximizing sponsorship amounts and increasing visibility should be pressing priorities for brands when creating an event marketing strategy. But responding to the unexpected should also be a priority – maybe even the most important. …
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