Hivestack, the world’s leading, independent, programmatic DOOH ad tech company today (21st June) announced a new partnership with Clear Channel Netherlands, a leading out-of-home (OOH) media and infrastructure company, to offer programmatic DOOH advertising via the Hivestack SSP. This partnership further expands Clear Channel’s programmatic offering in the market as part of Clear Channel LaunchPAD, a pan-European advertising platform offering programmatic, automated, and direct buying channels.
Effective immediately, advertisers will be able to leverage the power of programmatic DOOH to plan, activate and measure targeted and contextually relevant campaigns on Clear Channel’s premium digital inventory, with more than 450 screens in 12 key cities, including Amsterdam, Rotterdam, The Hague and Utrecht, among others.
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